TV Audience & Sponsorship Assessment IPL- 2 by TAM Sports BUY NOW
Powered by MaxBlogPress 

Author Archives | The Sports Biz Asia Team

Pan Pacific come on Board the Asian Golf Tour

Pan Pacific come on Board the Asian Golf Tour

Singapore - The Asian Tour will welcome its newest Tour partner after an agreement with the Pan Pacific Hotels Group was sealed for its Pan Pacific Hotels and Resorts brand to become the Official Hotel of the Asian Tour.

Pan Pacific Hotels Group owns and/or manages over 30 hotels, resorts and serviced suites with over 10,000 rooms in Asia and North America including those under development under the two Pan Pacific® and PARKROYAL® brands.

This partnership, which takes place with immediate effect, will see staff and officials from the Asian Tour as well as region’s top golfers hosted at Pan Pacific and PARKROYAL hotels and resorts across Asia.

Continue Reading

Posted in News, Sports Marketing0 Comments

India gets its first Sports Management Institute

India gets its first Sports Management Institute

Mumbai (India PRwire) - With increasing number of global sport events coming to India, the need of a structured sports marketing and management program is often felt by the industry bigwigs. And now, the wait is over. International Institute of Sports Management (IISM) is now offering India’s first-ever comprehensive program in Mumbai to train future sports marketing and management professionals, with it’s under graduate and post graduate diploma in Sports Management.

Continue Reading

Posted in News0 Comments

ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia

ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia

Singapore - ESPN STAR Sports and SpeedCast, a provider of digital media content services, announced today an agreement to deliver live premium mobile sports content across Asia.

ESPN STAR Sports’ mobileESPN will showcase live streaming content from its television networks, delivered via satellite to operators’ streaming platforms across the region. SpeedCast will provide technical services using SpeedCast’s MobiCast™ platform to stream top-class live sports events, such as the FIA Formula One, MotoGP, and the English Football Association (FA) Cup.

Continue Reading

Posted in News, TV & Digital0 Comments

IAAF confirms Samsung as title sponsor of the Diamond League

IAAF confirms Samsung as title sponsor of the Diamond League

The IAAF is delighted to announce that a tender process for the title sponsorship package of the IAAF Diamond League has been concluded successfully. Samsung, a leader in consumer electronics, has agreed to become the title sponsor of the IAAF Diamond League for the next 2 seasons starting in 2010, with an option to extend for an additional year.
Continue Reading

Posted in News, Sports Marketing0 Comments

Amigo Sport brings the FIFA Official Merchandise to India

Amigo Sport brings the FIFA Official Merchandise to India

Mumbai – India PRwire - Amigo Sports today announced the launch of FIFA Collections in India. Amigo Sports has entered into an exclusive licensing agreement with Global Brands Group the master licensee of the FIFA brand globally, through this agreement Amigo sports has exclusive rights to manufacturing, multi-channel distribution & retail of official FIFA merchandise across India. The FIFA Official Stores will open across more than 10 countries globally with India being the most recent entrant.
Continue Reading

Posted in News, Sports Marketing0 Comments

Russia 2018/2022 Bid Committee to Sponsor Networking Cafe in Asia and Brazil

Russia 2018/2022 Bid Committee to Sponsor Networking Cafe in Asia and Brazil

Soccerex is delighted to confirm that the Russia 2018/2022 FIFA World Cup Bid Committee has signed up to sponsor the networking cafe at both the Soccerex Asian Forum (28-29 July, Singapore) and the Soccerex Global Convention (20-24 November, Rio de Janeiro).

The Russian Bid Committee sponsored the cafe at each of the last two Soccerex events – the 2009 Global Convention and the inaugural Soccerex European Forum – and has chosen to extend their sponsorship to cover the remaining Soccerex events in 2010, in the build up to FIFA’s decision in December, regarding the location of the 2018 and 2022 FIFA World Cups.

Continue Reading

Posted in Events, News1 Comment

Standard Chartered’s sponsorship boosts Singapore youth rugby

Standard Chartered’s sponsorship boosts Singapore youth rugby

Singapore – Standard Chartered Bank announces its continued commitment and support to the development of youth rugby in Singapore with a S$850,000 sponsorship – the biggest amount to date dedicated to youth rugby and one of the most significant sponsorships of youth sports locally.

Posted in News, Sports Marketing1 Comment

Football Fever Quite High In Cricket Crazy India

Football Fever Quite High In Cricket Crazy India

Mumbai (India PRwire) - Unlike popular belief, cricket is not the only sport that interests Indians. Nearly half the country (47%) claims to be a football fan according to the latest Nielsen Global Online Survey. Globally, the game is most popular in Brazil, where 69 percent say they are a fan. India ranks tenth in its love for football globally.

Indians are also very excited about the upcoming FIFA World Cup. 56 percent Indians plan to follow the game this season. Over 700m people around the world watched the final match of the last 2006 World Cup in Germany.

Continue Reading

Posted in News, Sports Marketing0 Comments

Nike “Write the Future” Campaign allows Fans Around the World to Connect with Their Heroes

Nike “Write the Future” Campaign allows Fans Around the World to Connect with Their Heroes

BEAVERTON, Ore – NIKE, Inc. (NYSE:NKE) today unveils an action-packed film that brings together some of the world’s greatest players to inspire football lovers and sports fans around the world. The epic three-minute “Write the Future” film takes people on a journey that dramatically captures that one moment when headlines are written from a single pass, or one strike can bring a nation eternal happiness, while bringing others to their knees.

Continue Reading

Posted in News, Sports Marketing0 Comments

Youku.com Authorized Broadcast Rights for All FIFA 2010 World Cup Matches

Youku.com Authorized Broadcast Rights for All FIFA 2010 World Cup Matches

BEIJING (PRNewswire-Asia) – Youku.com, China’s leading video site, announced that FIFA and CCTV have jointly authorized Youku.com with online broadcast rights to all FIFA 2010 matches. CCTV has also granted rights to Youku.com for on-demand broadcast of CCTV’s self-produced FIFA programs. With these agreements in hand, Youku now is positioned to offer the most complete range of World Cup broadcasts of any online video site in China.

Continue Reading

Posted in News, TV & Digital0 Comments

Page 1 of 20212345...Last »
Join Our Daily ENEWS
Free News alerts, market intelligence, jobs
 
  View More Videos

 

TV Audience & Sponsorship Assessment IPL-2

This Second feature from TAM Sports-dedicated to Indian Premier League (IPL): 2009 Season; includes an indepth study on advertising and brings out nuances of advertising both in stadia and commercial, and draws comparison between both the seasons.
Buy Now »

Polls

Related News

    View Past Polls