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	<title>Sports Biz Asia &#187; The Sports Biz Asia Team</title>
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	<link>http://www.sportsbizasia.com</link>
	<description>Where the Future Lies</description>
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		<title>Pan Pacific come on Board the Asian Golf Tour</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/pan-pacific-board-asian-golf-tour/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/pan-pacific-board-asian-golf-tour/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 06:58:51 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Golf]]></category>
		<category><![CDATA[Sponsorship]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9605</guid>
		<description><![CDATA[Singapore - The Asian Tour will welcome its newest Tour partner after an agreement with the Pan Pacific Hotels Group was sealed for its Pan Pacific Hotels and Resorts brand to become the Official Hotel of the Asian Tour. Pan Pacific Hotels Group owns and/or manages over 30 hotels, resorts and serviced suites with over 10,000 [...]


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<li><a href='http://www.sportsbizasia.com/news/tv-digital/espn-star-sports-partners-speedcast-deliver-live-premium-mobile-sports-content-asia/' rel='bookmark' title='Permanent Link: ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia'>ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia</a></li>
</ol>]]></description>
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		<item>
		<title>India gets its first Sports Management Institute</title>
		<link>http://www.sportsbizasia.com/news/india-sports-management-institute/</link>
		<comments>http://www.sportsbizasia.com/news/india-sports-management-institute/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 06:53:53 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[India]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9601</guid>
		<description><![CDATA[Mumbai (India PRwire) - With increasing number of global sport events coming to India, the need of a structured sports marketing and management program is often felt by the industry bigwigs. And now, the wait is over. International Institute of Sports Management (IISM) is now offering India&#8217;s first-ever comprehensive program in Mumbai to train future sports [...]


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<li><a href='http://www.sportsbizasia.com/news/sports-marketing/football-fever-high-cricket-crazy-india/' rel='bookmark' title='Permanent Link: Football Fever Quite High In Cricket Crazy India'>Football Fever Quite High In Cricket Crazy India</a></li>
<li><a href='http://www.sportsbizasia.com/news/tv-digital/espn-star-sports-partners-speedcast-deliver-live-premium-mobile-sports-content-asia/' rel='bookmark' title='Permanent Link: ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia'>ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ESPN STAR Sports partners SpeedCast to deliver LIVE premium mobile sports content in Asia</title>
		<link>http://www.sportsbizasia.com/news/tv-digital/espn-star-sports-partners-speedcast-deliver-live-premium-mobile-sports-content-asia/</link>
		<comments>http://www.sportsbizasia.com/news/tv-digital/espn-star-sports-partners-speedcast-deliver-live-premium-mobile-sports-content-asia/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 05:21:43 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[TV & Digital]]></category>
		<category><![CDATA[Digital Media]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9572</guid>
		<description><![CDATA[Singapore - ESPN STAR Sports and SpeedCast, a provider of digital media content services, announced today an agreement to deliver live premium mobile sports content across Asia. ESPN STAR Sports’ mobileESPN will showcase live streaming content from its television networks, delivered via satellite to operators’ streaming platforms across the region. SpeedCast will provide technical services using [...]


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</ol>]]></description>
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		</item>
		<item>
		<title>IAAF confirms Samsung as title sponsor of the Diamond League</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/iaaf-confirms-samsung-title-sponsor-diamond-league/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/iaaf-confirms-samsung-title-sponsor-diamond-league/#comments</comments>
		<pubDate>Sat, 12 Jun 2010 06:14:06 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Atheltics]]></category>
		<category><![CDATA[IAAF]]></category>
		<category><![CDATA[Sponsorship]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9583</guid>
		<description><![CDATA[The IAAF is delighted to announce that a tender process for the title sponsorship package of the IAAF Diamond League has been concluded successfully. Samsung, a leader in consumer electronics, has agreed to become the title sponsor of the IAAF Diamond League for the next 2 seasons starting in 2010, with an option to extend for an [...]


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</ol>]]></description>
		<wfw:commentRss>http://www.sportsbizasia.com/news/sports-marketing/iaaf-confirms-samsung-title-sponsor-diamond-league/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>Amigo Sport brings the FIFA Official Merchandise to India</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/amigo-sport-brings-fifa-official-merchandise-india/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/amigo-sport-brings-fifa-official-merchandise-india/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 06:40:57 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Football- Soccer]]></category>
		<category><![CDATA[India]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9596</guid>
		<description><![CDATA[Mumbai &#8211; India PRwire - Amigo Sports today announced the launch of FIFA Collections in India. Amigo Sports has entered into an exclusive licensing agreement with Global Brands Group the master licensee of the FIFA brand globally, through this agreement Amigo sports has exclusive rights to manufacturing, multi-channel distribution &#38; retail of official FIFA merchandise across [...]


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<li><a href='http://www.sportsbizasia.com/news/sports-marketing/pan-pacific-board-asian-golf-tour/' rel='bookmark' title='Permanent Link: Pan Pacific come on Board the Asian Golf Tour'>Pan Pacific come on Board the Asian Golf Tour</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Russia 2018/2022 Bid Committee to Sponsor Networking Cafe in Asia and Brazil</title>
		<link>http://www.sportsbizasia.com/news/events/russia-20182022-bid-committee-sponsor-networking-cafe-asia-brazil/</link>
		<comments>http://www.sportsbizasia.com/news/events/russia-20182022-bid-committee-sponsor-networking-cafe-asia-brazil/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 05:36:45 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Football- Soccer]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9576</guid>
		<description><![CDATA[Soccerex is delighted to confirm that the Russia 2018/2022 FIFA World Cup Bid Committee has signed up to sponsor the networking cafe at both the Soccerex Asian Forum (28-29 July, Singapore) and the Soccerex Global Convention (20-24 November, Rio de Janeiro). The Russian Bid Committee sponsored the cafe at each of the last two Soccerex [...]


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</ol>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Standard Chartered’s sponsorship boosts Singapore youth rugby</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/standard-chartereds-sponsorship-boosts-singapore-youth-rugby/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/standard-chartereds-sponsorship-boosts-singapore-youth-rugby/#comments</comments>
		<pubDate>Fri, 04 Jun 2010 06:05:25 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Rugby]]></category>
		<category><![CDATA[Singapore]]></category>
		<category><![CDATA[Sponsorship]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9580</guid>
		<description><![CDATA[Singapore – Standard Chartered Bank announces its continued commitment and support to the development of youth rugby in Singapore with a S$850,000 sponsorship – the biggest amount to date dedicated to youth rugby and one of the most significant sponsorships of youth sports locally. In partnership with the Singapore Rugby Union (SRU), this sponsorship is [...]


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</ol>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Football Fever Quite High In Cricket Crazy India</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/football-fever-high-cricket-crazy-india/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/football-fever-high-cricket-crazy-india/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 06:33:42 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Football- Soccer]]></category>
		<category><![CDATA[India]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9591</guid>
		<description><![CDATA[Mumbai (India PRwire) - Unlike popular belief, cricket is not the only sport that interests Indians. Nearly half the country (47%) claims to be a football fan according to the latest Nielsen Global Online Survey. Globally, the game is most popular in Brazil, where 69 percent say they are a fan. India ranks tenth in its love [...]


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<li><a href='http://www.sportsbizasia.com/news/india-sports-management-institute/' rel='bookmark' title='Permanent Link: India gets its first Sports Management Institute'>India gets its first Sports Management Institute</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Nike “Write the Future” Campaign allows Fans Around the World to Connect with Their Heroes</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/nike-write-future-campaign-fans-world-connect-heroes/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/nike-write-future-campaign-fans-world-connect-heroes/#comments</comments>
		<pubDate>Thu, 20 May 2010 06:17:52 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Sports Goods]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9586</guid>
		<description><![CDATA[BEAVERTON, Ore – NIKE, Inc. (NYSE:NKE) today unveils an action-packed film that brings together some of the world’s greatest players to inspire football lovers and sports fans around the world. The epic three-minute “Write the Future” film takes people on a journey that dramatically captures that one moment when headlines are written from a single pass, [...]


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<li><a href='http://www.sportsbizasia.com/news/sports-marketing/amigo-sport-brings-fifa-official-merchandise-india/' rel='bookmark' title='Permanent Link: Amigo Sport brings the FIFA Official Merchandise to India'>Amigo Sport brings the FIFA Official Merchandise to India</a></li>
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</ol>]]></description>
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		</item>
		<item>
		<title>Youku.com Authorized Broadcast Rights for All FIFA 2010 World Cup Matches</title>
		<link>http://www.sportsbizasia.com/news/tv-digital/youkucom-authorized-broadcast-rights-fifa-2010-world-cup-matches/</link>
		<comments>http://www.sportsbizasia.com/news/tv-digital/youkucom-authorized-broadcast-rights-fifa-2010-world-cup-matches/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 07:14:39 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[TV & Digital]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[FIFA World Cup 2010]]></category>
		<category><![CDATA[Football- Soccer]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9614</guid>
		<description><![CDATA[BEIJING (PRNewswire-Asia) &#8211; Youku.com, China&#8217;s leading video site, announced that FIFA and CCTV have jointly authorized Youku.com with online broadcast rights to all FIFA 2010 matches. CCTV has also granted rights to Youku.com for on-demand broadcast of CCTV&#8217;s self-produced FIFA programs. With these agreements in hand, Youku now is positioned to offer the most complete range of [...]


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<li><a href='http://www.sportsbizasia.com/news/sports-marketing/football-fever-high-cricket-crazy-india/' rel='bookmark' title='Permanent Link: Football Fever Quite High In Cricket Crazy India'>Football Fever Quite High In Cricket Crazy India</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Sachin named UNEP Goodwill Ambassador</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/sachin-named-unep-goodwill-ambassador/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/sachin-named-unep-goodwill-ambassador/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 03:58:01 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Cricket]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Players Corner]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9562</guid>
		<description><![CDATA[MUMBAI &#8211; Cricket legend Sachin Tendulkar has been named a United Nations Environment Programme Goodwill Ambassador. The appointment, made by UNEP Executive Director Mr. Achim Steiner in Mumbai, allows one of the world’s greatest cricketers the opportunity to use his legendary popularity to raise public awareness and harness support for environmental action in India and [...]


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		<title>Reliance Industries and IMG Worldwide Forge Alliance</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/reliance-industries-img-worldwide-forge-alliance/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/reliance-industries-img-worldwide-forge-alliance/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 03:50:43 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>

		<guid isPermaLink="false">http://www.sportsbizasia.com/?p=9554</guid>
		<description><![CDATA[MUMBAI (India PRwire) &#8211; Reliance Industries Limited (RIL) and IMG, the world&#8217;s leading sports marketing and management company, announced an equal joint venture to develop, market and manage sports and entertainment in India. The venture, IMG Reliance Pvt. Ltd., will have parallel complementary strategies: to provide and operate world class infrastructure and coaching facilities in [...]


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