Aroma Mobiles, a new entrant in the handset market announced their signing up with country’s biggest sporting event IPL Season 3 as the official Mobile Handset Partner of the Kings XI Punjab, one of the eight DLF IPL franchise team (KXIP).

Speaking on the occasion, Mr. Ashwin Kavedi, MD, Aroma Mobiles said: “We are extremely proud of this association with the biggest cricketing event in the country – DLF IPL and none other than Kings XI Punjab. Kings XI Punjab is a formidable team and its players play a fearless brand of cricket. This partnership will help Aroma to create brand awareness and in conjunction with Kings XI Punjab will drive lot of activities for end consumers.”

Commenting on partnership, Anil Srivatsa, CEO Kings XI Punjab added “We are excited to be associated with the newly launched Aroma mobiles and look forward to creating an action-packed season for the cricket lovers in the country. We look towards a long and fruitful association with our sponsors during this IPL season and beyond.” He further added, “Cricket has a huge fan base in north India and this will further strengthen the brand with KXIP fans getting access to special KXIP fan club content on their new Aroma mobile handsets”.

Image: Siphiwe Sibeko / Reuters

        

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