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Tag Archive | "Player Corner"

Woods turns down Paddy Power sponsorship offer


DUBLIN (Reuters) – Tiger Woods has turned down a $75 million sponsorship offer from Paddy Power, the Irish bookmaker said on Friday, adding it would make an improved offer to the golfer.

The 14-times major champion winner was dumped by sports drink brand Gatorade last week, the third major corporate sponsor to abandon the American since details of his adulterous affairs surfaced late last year. [ID:nN26101638]

The Dublin-based company said its initial offer to Woods, who was estimated to have earned $100 million annually in endorsement deals before taking an indefinite break from golf in December, covered a five-year period.

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Lagardere Unlimited Inks Representation Agreement With the Tennis Player Paul-Henri Mathieu


Lagardere UnlimitedPARIS- Lagardere Unlimited announced today that Paul-Henri Mathieu has joined our elite group of athletes for representation.

Born January 1982, he is among the top French tennis players. He has been a member of the French Davis Cup Team since 2002.

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Top earning cricketer Dhoni may soon turn into an investor


Known from leading from the front, Indian cricket captain MS Dhoni will soon shun an advisory role to become an investor in an event management company that is facing a possible split among promoters.

Dhoni, named the world’s top earning cricketer by Forbes, may soon pick up stake in event and celebrity management firm, Mindscapes Maestros, that is now managing endorsement accounts of celluloid star John Abraham and world’s top ranking batsman Gautam Gambhir.
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Vijender Kumar in split decision over commercial rights


Indian Olympic and world championship boxing medalist Vijender Kumar has been caught in unusual bout of sparring between two companies vying to promote the middleweight.

Vijender secured India’s first world championships podium finish with a bronze at Milan this week after earning the nation’s first Olympics boxing medal, also a bronze at Beijing last year.

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TV Audience & Sponsorship Assessment IPL-2

This Second feature from TAM Sports-dedicated to Indian Premier League (IPL): 2009 Season; includes an indepth study on advertising and brings out nuances of advertising both in stadia and commercial, and draws comparison between both the seasons.
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