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	<title>Sports Biz Asia &#187; Player Corner</title>
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	<description>Where the Future Lies</description>
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		<title>Woods turns down Paddy Power sponsorship offer</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/woods-turns-paddy-power-sponsorship-offer/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/woods-turns-paddy-power-sponsorship-offer/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 04:57:32 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Golf]]></category>
		<category><![CDATA[Player Corner]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[USA]]></category>

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		<description><![CDATA[DUBLIN (Reuters) &#8211; Tiger Woods has turned down a $75 million sponsorship offer from Paddy Power, the Irish bookmaker said on Friday, adding it would make an improved offer to the golfer. The 14-times major champion winner was dumped by sports drink brand Gatorade last week, the third major corporate sponsor to abandon the American [...]


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		<title>Lagardere Unlimited Inks Representation Agreement With the Tennis Player Paul-Henri Mathieu</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/lagardere-unlimited-inks-representation-agreement-with-the-tennis-player-paul-henri-mathieu/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/lagardere-unlimited-inks-representation-agreement-with-the-tennis-player-paul-henri-mathieu/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 02:01:41 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Player Corner]]></category>
		<category><![CDATA[Tennis]]></category>

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		<description><![CDATA[PARIS- Lagardere Unlimited announced today that Paul-Henri Mathieu has joined our elite group of athletes for representation. Born January 1982, he is among the top French tennis players. He has been a member of the French Davis Cup Team since 2002. Winner of 4 ATP titles (2 in 2002 in Moscow and Lyon, and 2 [...]


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		<title>Top earning cricketer Dhoni may soon turn into an investor</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/top-earning-cricketer-dhoni-may-soon-turn-into-an-investor/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/top-earning-cricketer-dhoni-may-soon-turn-into-an-investor/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 02:43:17 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Cricket]]></category>
		<category><![CDATA[Player Corner]]></category>

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		<description><![CDATA[Known from leading from the front, Indian cricket captain MS Dhoni will soon shun an advisory role to become an investor in an event management company that is facing a possible split among promoters. Dhoni, named the world&#8217;s top earning cricketer by Forbes, may soon pick up stake in event and celebrity management firm, Mindscapes [...]


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		<title>Vijender Kumar in split decision over commercial rights</title>
		<link>http://www.sportsbizasia.com/news/sports-marketing/vijender-kumar-in-split-decision-over-commercial-rights/</link>
		<comments>http://www.sportsbizasia.com/news/sports-marketing/vijender-kumar-in-split-decision-over-commercial-rights/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 02:40:28 +0000</pubDate>
		<dc:creator>The Sports Biz Asia Team</dc:creator>
				<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[Boxing]]></category>
		<category><![CDATA[Player Corner]]></category>
		<category><![CDATA[Sponsorship]]></category>

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		<description><![CDATA[Indian Olympic and world championship boxing medalist Vijender Kumar has been caught in unusual bout of sparring between two companies vying to promote the middleweight. Vijender secured India&#8217;s first world championships podium finish with a bronze at Milan this week after earning the nation&#8217;s first Olympics boxing medal, also a bronze at Beijing last year. [...]


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